The Value of Networking

THE VALUE OF NETWORKING What does business networking stand for? It allows business people build new business relationships and generate new opportunities at the same time. What we fail to see is we build these relationships every day of our lives. When we first start school we build a group of friends and if we […]

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Why Social Media Management

Never has Social Media been so important to a Marketing Strategy as it is today. Having the ability to reach new and existing customers or clients in the online business world today can ensure your brand, whether it be personal/company or organisation, has a voice across the social networks. Having a strong presence on Social […]

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Planning A Social Media Strategy

Planning a Strategy for Your Social Media Campaign.  Most businesses start off on the wrong foot when creating, developing and implementing a Social Media Campaign. The first thing they do is set up a profile on very Social Media Channel and start posting their product range and think this will get us know around the world. […]

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EMPATHY. WHERE IS THE DATA?

Empathy. Where is the Data? Where is the data to back up your claim that posting products or services online work? Have you ever been asked this question by a client? Well, the answer is very simple! There is no data and the reason for this can have a number of contributing factors? When clients engage […]

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Snapchat for Business

Well maybe because the customers you are trying to attract spend quite a lot of time on this platform. Look at some of the statistics about Snapchat. 166 Million Monthly Active Users 400 Million Snaps Sent Per Day Snapchat is Worth $10 Billion Dollars 9000 Photos shared every second 10 Billion Daily Videos viewed So […]

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Perceptions of Social Media

Perceptions of Social Media What can we learn from Social Media? Over the past number of years, I have taken on the role as a social media strategist and in that time, I have learned a lot of new skills but the biggest learning curve for me is how people interact and their perceptions when […]

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